Cartel Clothing is built for the few who grind harder, train longer, and refuse to settle for average.

Born in New Zealand and driven from Australia to the world, Cartel is more than apparel - it’s a movement. We fuse the raw energy of sportswear and streetwear with the craftsmanship of luxury fashion. Every piece is engineered to perform, crafted from premium fabrics and innovative finishes that hold their own on the streets, in the ring, and everywhere in between.

Founded on the belief that ambition deserves its own uniform, Cartel was created to give the next generation of athletes, and hustlers gear that reflects their mindset - not just their style. From heavyweight cottons to cutting-edge performance blends, every fabric is hand-selected and tested to meet the demands of movement, endurance, and everyday wear.

We collaborate with athletes who live the grind every day, bringing their world into ours. Together, we’re building a culture of ambition, exclusivity, and relentless drive. What started in New Zealand is now making waves across Australia and pushing onto the global stage. Cartel is built for the few — and the world is taking notice.

Cartel isn’t fast fashion.
Its a lifestyle.